What issues should new users pay attention to after opening a Facebook account

Facebook is one of the largest social media platforms abroad. Almost everyone in the world will open their own advertising account on Facebook. So, as novices, what issues should we pay attention to after opening an advertising account?

Things to note after opening a Facebook account:

1. Understand the difference between personal accounts and advertising accounts

A personal Facebook account is equivalent to a personal homepage for each of us. We need to use this personal account to log in to Facebook for a series of subsequent operations. On our personal homepage, we can communicate and contact with friends, and interact with others, but we cannot advertise, otherwise our personal account will be closed. But we can create our advertising account through a personal account and establish a public homepage for the business. Advertisements can be placed on the public homepage.

2. Advantages of opening a corporate advertising account

A corporate advertising account needs to be opened through an agent before it can be used. Some people may ask: Since you can open an advertising account yourself, why bother to open a corporate advertising account? The answer is that corporate advertising accounts have more functions than personal advertising accounts. For example, personal advertising accounts are often restricted when recharging, which causes inconvenience to our business development, but corporate advertising account recharges can generally meet the needs. In addition, if the account is blocked, the link is marked, or the advertisement is misjudged, it is difficult to appeal back through a personal advertising account.

3. Permitted business categories

There are many types of ads on Facebook, but if your business is special, you need to pay attention. Adult products, tobacco (including e-cigarettes), guns, weapons, etc. are not allowed to be placed; alcoholic products must be placed according to age and regional restrictions, and the financial and insurance industries also have different levels and requirements for placement. When you open an account, you must confirm whether your product meets the requirements or is restricted, otherwise you will waste your efforts.

4. Confirm that the company information is correct

After confirming that the category can be placed, when looking for an agent to open an account, the agent will give an oe link, which Facebook uses to check the eligibility of the advertiser to open an account. In this link, we will be asked to fill in a series of information. In this link, we must make sure that the company information is correct so that Facebook can verify it. Otherwise, we may be rejected for account opening.

5. Necessary business licenses in mainland China

When you fill in the operating experience link, Facebook will ask you to upload your mainland business license. The business license must be clear and complete, and the registration location must be in mainland China, Hong Kong, Macau, Taiwan and overseas.

6. Create a business homepage in advance

We have already mentioned the merchant's public homepage, which is also required when filling in the oe link. We can create a business homepage in advance and simply decorate it to make it look complete, beautiful and real. Improve the success rate of account opening. In the future, when customers visit your business homepage, they will also get more information.

This is the end of this article about Facebook advertising accounts. If you want to get more information about Facebook accounts, please pay attention and we will continue to answer your questions~