What are the ways to promote on eBay?

What are the ways to promote on eBay?

eBay promotion method 1: Promote listings (commission advertising PL)

Currently, eBay’s PL ads account for 18% of the total listings for most products. Taking the customer’s purchase attempt gallery mode as an example, the default number of listings on a page is 48, plus 11 PL ad positions, which means the current default number is 59 listings;

The target keyword homepage ranking position that eBay sellers wanted to achieve before is now replaced by PL advertising; therefore, as long as you know how to use PL, it can be said that any eBay seller can have the opportunity to rank first on the homepage. If you are proficient in PL operation skills, you can use the first-mover advantage of PL advertising to directly change the real market share of this listing!

eBay promotion method 2: CPC headline advertising

The emergence of CPC can make the traffic of vertical eBay sellers more focused. Of course, orders are proportional. Sellers who are well prepared believe that as long as it is launched, it means an increase in GMV!

eBay promotion method three: focus on promotion conversion within the site

eBay currently provides sellers with a wide range of promotions on different sites, including five major categories and subcategories within each category. They have different applicability for high-frequency and low-frequency products or high-price and low-price products. Therefore, focusing on creating products that enter the detail page can maximize the conversion of sellers into effective orders!

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