How to open a new eBay store? How to operate it?

As a new seller on eBay, what aspects should I start with to maintain and increase sales and operate my store well?

The first step in operating a new eBay store: sales

Sellers can adopt a sales strategy that combines Auction and Buy it now. Many new eBay sellers are confused about the lack of sales after publishing many products. This is more or less related to the product creation method. Simply publishing some Buy it now and then waiting for orders will not have a very good effect. In order to maintain the stable growth of the account's transactions, new accounts can appropriately auction some products to increase the exposure and traffic of the store through auctions.

Of course, when choosing auction products, you must choose products that are cheap, high-end in appearance and of moderate quality. Otherwise, if the auction effect is not good due to picture factors, the loss in vain is naturally not worth it .

The second step of operating a new eBay store: marketing

Similar to AliExpress, on the eBay platform, discounted products have better exposure than non-discounted products. In order to increase exposure, you can set discounts for Buy it now products to increase exposure.

The third step of operating a new eBay store: picture selection

When choosing pictures, you must choose exquisite and elegant pictures. Although eBay also advocates the use of pictures with white backgrounds, in terms of overall effect, pictures with black backgrounds will have better effects.

The fourth step of operating a new eBay store: title selection

There is no other place to reflect keywords on eBay products except the title, so you must set the title keywords well. The quality of the title will directly affect the number of searches and exposures.

The fifth step of operating a new eBay store: respect the brand

Be cautious when selling products suspected of infringement. All platforms have strict monitoring of infringing products, and eBay's monitoring is particularly strict. Therefore, eBay sellers must not take chances and sell infringing products. Once the account is closed due to infringement, the loss will outweigh the gain.

Step 6 of operating a new eBay store: Shipping method

eBay requires that if the items are shipped from China to American customers, the order value must be higher than 5 US dollars, and the delivery method must be E-Packet. If the order value is less than 5 US dollars, the delivery method can be surface mail. If the tracking number ratio is not high, the account will also be restricted. Therefore, it is necessary to use the delivery method approved by eBay and deliver the goods in a timely and fast manner.

Choose overseas warehouse

In the current fiercely competitive environment, domestically shipped items are no longer competitive. At the same time, as customer expectations are getting higher and higher, the extremely long delivery period of domestic small packages is far from meeting customer expectations. In this case, it is recommended that eBay sellers select products and use overseas warehouses to ship, so as to improve customer satisfaction and maintain account performance.

Although the eBay platform has a downward trend, a lean camel is still bigger than a horse. The order volume of the eBay platform is still large enough. As long as you abide by the eBay rules and operate seriously, I believe that the eBay platform will give you corresponding rewards.

A new eBay store should choose a good operation strategy from the beginning. I hope you can gain something from it. Keep paying attention. Here is the latest and most complete eBay new store operation information!