The three main points of the relationship system of ISO14001 certification standard
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The relationship system of ISO14001 certification standard is mainly reflected in the following points: First, the ISO14001 certification standard requires customer-oriented and customized services, which are mainly knowledge services based on customers' implicit and explicit needs; Second, the ISO14001 certification standard can provide subsequent maintenance services to direct customers, enable the environmental management system to truly operate within the enterprise , and thus achieve direct customer satisfaction; it can achieve knowledge interaction with indirect customers, and while continuing to cultivate green customers, it can provide the needs of indirect customers to direct customers, and achieve indirect customer satisfaction through direct customers. Third, ISO14001 certification standards strengthen customer satisfaction surveys and find opportunities for improvement. Conduct direct and indirect customer satisfaction surveys, evaluations and analyses regularly or irregularly to identify problems, find opportunities for improvement, optimize the entire promotion model, improve customer satisfaction, and form a benign, continuously improving circular promotion system. From the following, we can see that the communication system and the relationship system are the main bodies of the promotion model of ISO14001 environmental management system certification. Through the organic interaction among the three, we can create an effective driving force atmosphere that encourages enterprises to voluntarily adopt the ISO14001 certification standard, thereby creating customer demand and realizing a virtuous cycle of the promotion of ISO14001 certification standards and corporate needs. The ultimate goal should be to relatively alleviate the contradiction between external economies and internal economies in the process of promoting ISO14001 certification standards, effectively promote the promotion of ISO14001 certification standards in my country, improve the environmental performance of enterprises, and ultimately achieve the goal of improving the environmental performance of the entire society. |
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