Which German e-commerce platforms are most popular among the public?

The German market is also a piece of fat with high consumption and high traffic, and naturally there are many e-commerce platforms. So which German e-commerce platforms are more popular with the public?

1. Amazon Germany

Amazon was founded in the United States in 1994 as an online bookstore and later developed into diversified products including media, electronics, clothing, furniture, food, toys and jewelry. Amazon has expanded to many countries including Germany, becoming the undisputed global leader in e-commerce and further developing into physical retail through the acquisition of Whole Foods Market, publishing, electronics, cloud computing, video streaming and production.

Website: amazon.de (estimated monthly traffic: 443.5 million visits)

2. eBay Germany

As a pioneer in the field of e-commerce, eBay is an online marketplace originated in the United States, where people and businesses can sell directly through its online auction platform. Founded in 1995, eBay has expanded to more than 20 countries including Germany, selling products such as automobiles, electronics, fashion, home and garden, sports and toys, and even business and industrial products.

Website: ebay.de (estimated monthly traffic: 221 million visits)

3. Otto

Otto is a mail-order and e-commerce company that sells a wide range of products, including furniture, home appliances, fashion, sports and electronics. Founded in 1949, Otto has expanded to 20 countries in Europe, Asia and America, acquiring several brands including the French company 3 Suisses. Otto launched its online store in 1995 and has become one of the leading platforms in the e-commerce field in Germany and throughout Europe.

Website: otto.de (estimated monthly traffic: 43 million visits)

4. MediaMarkt

MediaMark is a German multinational chain of stores specializing in the retail of consumer electronics. Founded in 1979, MediaMarkt has expanded to several European countries and, through its online platform, has become the world's second largest consumer electronics chain after Best Buy in the United States. It is jointly owned by the MediaMarktSaturn Retail Group and Saturn.

Website: mediamarkt.de (estimated monthly traffic: 21.8 million visits)

5. Lidl

Lidl is a German multinational discount supermarket chain that provides video groceries and a variety of products and services. It was founded in 1930 and began to focus on the discount market in 1977. Lidl now operates more than 10,000 stores in Europe and the United States, and has also expanded significantly online through its e-commerce business.

Website: lidl.de (estimated monthly traffic: 21.5 million visits)

6. Thomann

Thomann's full name is Musikhaus Thomann. It is a multi-brand company specializing in the retail of musical instruments, recording equipment, lighting and professional audio equipment. It was founded in 1954 and is widely known as a large online e-commerce platform with multiple European languages.

Website: thomann.de (estimated monthly traffic: 19.6 million visits)

7. Zalando

Zalando is a German e-commerce company specializing in the sale of fashion, footwear, beauty, accessories and sports products. It was founded by Rocket Internet in 2008. It has expanded its business to 15 European countries and the world, and has subsidiaries and affiliates. Its largest shareholder is now the Swedish investment company Kinnevik.

Website: zalando.de (estimated monthly traffic: 14.3 million visits)

8. Saturn

Saturn is a chain of electronics stores that sells a wide range of home appliances, media and home entertainment equipment, owned by retail trade company MediaMarktSaturn retail Group and other brands including Redcoon and iBood. Saturn has also developed an online business abroad and has stores in Austria, Luxembourg and Russia.

Website: saturn.de (estimated monthly traffic: 130 billion visits)

9. Tchibo

Tchibo is a coffee product retailer and coffee house chain that also offers a variety of non-coffee products such as clothing, homewares, electronics and appliances, which are updated weekly. While selling coffee globally, Tchibo also sells its diverse products online, as well as services such as travel, insurance and mobile phone contracts.

Website: tchibo.de (estimated monthly traffic: 10 million visits)

10. Obi

Obi is a German multinational home improvement retail company founded in 1970. It is the largest physical DIY store chain in Germany and Europe, with operations in many European countries, selling tools, building products, home and garden equipment, furniture and related services.

Website: obi.de (estimated monthly traffic: 9.5 million visits)

This is the end of the knowledge about German e-commerce platforms in this issue. If you want to get more information about German e-commerce platforms, please pay attention and we will continue to answer you~