What is Fressnapf? How did Fressnapf develop?

What is Fressnapf?

Fressnapf is one of the leaders in the European pet products market. It was founded in 1990 and sells pet food, pet products and provides pet-related services. Fressnapf can help cross-border e-commerce sellers quickly understand products in the European market.

Fressnapf is a professional pet supplies retailer in Germany with more than 800 chain stores in Germany and more than 1,000 offline stores in twelve European countries. It is one of the leaders in the European pet supplies market.

What is the development history of Fressnapf?

- The company opened its first franchise market in 1992 and over the years opened hundreds of new markets in Germany.

- In 1997, the first market for Fressnapf was launched in Austria, followed by further market establishments in Switzerland and Luxembourg in 1998 and 1999.

- In 2009, the 1,000th store in Europe was opened (in Munich) and the online store www.fressnapf.de was launched.

-In October 2012, Fressnapf Group entered the Polish market.

-Since September 2015, Fressnapf has become an official partner of PAYBACK, Germany's largest customer loyalty system.

-In early 2013, the world of the Fressnapf brand continued to develop with the premium cat food "Moments", followed by FOODPRINT and Buddys and Kitty's Cuisine in 2015 and 2016 respectively.

- In 2016, a total of 1,378 Fressnapf and Maxi-Zoo stores were opened, 879 of which were in Germany.

- From June 2017, the full-scale warehouse will be supplemented by a fully developed and automated small parts warehouse at the company headquarters in Krefeld.

The above is the relevant information about Fressnapf in this issue. If you want to get more knowledge about Fressnapf, please continue to pay attention!